Wednesday, December 19, 2012

Using Blogs To Build Backlinks For Offsite Seo


For an offsite link building campaign, is it still useful post Panda and Penguin to leave comments on blogs for building backlinks (providing its a relevant. quality blog)?? For example, making a comment on google blogger platform, and then getting a backlink by using the dropdown menu Name/URL option - get a backlink linked to your relevant web page?Leaving a comment on a related blog, one that's relevant and adds to the conversation, and then linking to your site will be more effective at getting visitors than that single backlink. If a relevant keyword or keyword phrase can be naturally placed in the content of the blog, it is still considered a valid link by Google's bots and spiders. You are also correct in saying that it must be a quality blog.

You referred to the desired blog as a relevant, quality blog, and also mentioned that some people say it's "still worthwhile provided it's on blogs relevant to your website". This is a misconception that has been spread for years, and is still being spread today. Although the blog article must be relevant to your website, the blog itself does not necessarily have to be. Think of it this way - every link you get is considered an endorsement of your website. If you are a used car dealer, do you only sell cars to people in industries related to cars? Of course not - you can sell a car to anyone, as long as they have the money, or can get the financing, to buy one. And every one of them can provide an endorsement if they wish. Links to your website are treated the same way. If you only get links from websites related to your business, it looks artificial, and is therefore suspicious to Google's bots and spiders. But, if you get links from a variety of sources, it looks more natural, and is more favorable.

Let's take the investing blog as an example. If the person writing the blog has a meeting with investors from a foreign country, he might mention that he was considering "language training" to learn the language to help him relate to the investors, and "language training" (or the phrase you are pursuing) would link back to your site. Keep in mind, although the blog itself is not related to the website, the links in the particular blog post that are linking to your site have to look, and sound, natural. Otherwise, Google's bots and spiders may be suspicious of them as well.

Blogging and leaving comments on blogs has become an interesting topic.Something that seems to be consistently overlooked is the value of the traffic, just because a site has a lot of traffic, doesn't mean its doing well. If the traffic isn't converting, who cares? Building a readership takes time and patience, but if you do it right, it will happen naturally. I also believe that that SMM is an important part of an overall search engine marketing strategy as well - Social Signals do matter. I am not big on these either and I would bet there are many others. However, as SEO offline changes (SEM / SMM), I believe we must evolve to be found. Many Copywriters and Syndicators will benefit and delight in the change. Small businesses will have to really work their blogs to keep shining. There isnt going to be an easy path to promote, as I see it.


Some Closing Thoughts On Offsite Link Building

Offsite Link building is a tough job and a lot of hard work, but it can pay great dividends. You need to remember that quality is as important as quantity. Be careful of where and how you are building your links. Keep balance in your link profile with a variety of types of links. Try to build a little each month. Stay at it and you will see results.

Saturday, September 1, 2012

Link Building Basics

What is a backlink?

This is when a third-party website links to your website. For example, if you write and submit an article to an article directory, then you’ll have an incoming link – a backlink -- from the directory.The Search engines prefer one-way incoming backlinks from high-quality, relevant websites.

What is anchor text?

When you create a link, the anchor text is the clickbable part of the link. For example, in the phrase, “go to Google,” Google is the anchor text.

The reason this is important is because you want to use your keywords as your anchor text on incoming links. So if you’re trying to rank for “gardening secrets,” then those two words should make up the anchor text for several of your backlinks.

What is a do-follow/no-follow link?

There are two types of “nofollow” attribute. The robots meta tag version –

<meta name="robots" content="nofollow" />

Which tells (well behaved) bots/crawlers/spiders not to follow links on the page

And the link attribute

<a href=”http://www.google.com” rel=”nofollow”>

Which tells search engines not to count the link in terms of ranking pages.

In theory these links are worthless for boosting your search engine rankings. In practice you’ll often see some benefit, especially when mixed in with a load of dofollow links.

Links are automatically “dofollow” in the absence of the rel=”nofollow” attribute. There is no rel=”dofollow” attribute.

Can paid links harm my ranking?

Google’s official stance is that buying links is an attempt to manipulate rankings – and Google frowns on this practice.

In reality, however, it’s very hard for Google to penalize you for buying links (and they wouldn’t be able to tell for sure anyway). Indeed, if there was a penalty, then you could destroy a competitor simply by purchasing links to their site and then reporting them to Google. Poof, competition gone.

Of course it doesn’t work that way. As such, if there’s any “penalty,” it may just be that Google doesn’t “count” links from paid sources.

TIP: Google does penalize the sites that are selling these backlinks – so if you buy backlinks, be sure that the backlinks aren’t coming directly from the penalized sites.

Are reciprocal links bad?

They’re not bad, per se, especially if they’re coming from relevant, high quality websites. However, one-way incoming links tend to be more valuable in terms of SEO.

What is a one-way link?

This is a non-reciprocal link. That means that Site A links to Site B, but Site B does NOT link back to Site A. The search engines prefer to see one-way links from relevant, quality sites.

What is three-way linking?

Three-way linking is a way for two webmasters to exchange links so that each person’s website gets a one-way link (rather than a reciprocal link).

In order to make this work, at least one of the webmasters has to have a second site in the same niche. Here’s how it works:

Webmaster 1 links his Site A to Webmaster 2’s Site B. Then Webmaster 2 links his Site C to Webmaster 1’s Site A.

Thus Sites A, B and C all have one-way incoming links, like this:

Site A -> Site B -> Site C -> Site A

What is a site wide link?

These are links that are found on every page of a website. For example, many people have a link to their “home” page (the index page) on every other page of their web site. That’s a site wide link.

What is pinging?

Pinging is informing web-crawling bots (such as search engines or directories) that you’ve updated the content on your web page. The goal is to get these bots to crawl and index your new content immediately.

For example, if you post a new article on your blog, you can use pingomatic.com or pingler.com to inform multiple bots about this change.

Friday, August 31, 2012

Google and Page Rank

What is Page Rank?

Page Rank (PR) is a numeric value from 0-10 that Google assigns to your individual web pages, and it’s a measure of how important that page is.

Google determines this importance by looking at how many other high quality, relevant pages link to a particular page. The more links – and the better quality those links are – the more “votes” a page gets in terms of importance. And the more “votes” a site gets, generally the higher the PR.

How often does Google update Page Rank?

It used to be every 3 months but it’s becoming more and more erratic.

Does PR matter?

Yes and no.

Originally PR was all that mattered in the search rankings but today that’s just not true since there are a myriad of other factors that Google considers when weighting who should appear where.

That said, high PR is always worth having just don’t obsess over it.

What is the "Google Dance"?

When “stuff” changes the SERPs fluctuate, sometimes wildly. One day your site could be number 1 and the next nowhere to be seen. One of the main contributing factors to that is how Google sees your backlinks (which you’re consistently building, right?).

Don’t obsess over it, just keep building and you’ll be fine.

How does Google personalize my results?

If you’re signed into Google, then Google keeps track of what search engine results you’ve clicked on. And even if you’re not signed in, Google keeps track of what results people who use your computer click on.

Over time, Google starts to detect a pattern. For example, if you seem to always click on Wikipedia results, then Google will start showing you more Wikipedia results. If you always click on health results from webmd.com, then you’ll get more webmd.com results when you run a health-related search.

Tuesday, August 28, 2012

SEO is not dead, but the Game is up

As Google continues to grow in influence and it's important alliances grow in number (Twitter have sold their data to them and Facebook will eventually cave in as well), the SEO specialists looking for short cuts will find it increasingly more difficult. The days of gaming Google are effectively over.

Google make approximately 500 search algorithm changes a year. Looked at another way, Google averages two algorithm changes every business day. Why? To stay one step ahead of the companies that have found different ways, both black and white hat, to game Google’s search results. Over a process of time and constant refinement of their algorithm, Google will succeed in their purpose and make it almost impossible to take short cuts.

So how do you keep up with all the changes Google makes? The short answer is, you don't. Instead of trying to constantly find ways to trick the system, why not just align yourself with what Google have been trying to do all along

As the Forbes article says, "The bottom line is that all external SEO efforts are counterfeit other than one: Writing, designing, recording, or videoing real and relevant content that benefits those who search." I think we all just need to admit that the game is up and start providing killer content for our website visitors.

If, as you suggest, the old king of the SERP's, SEO, is dead, then long live content, the new and rightful king of the SERP's.

Tuesday, August 21, 2012

Top 10 tips to improve your search engines optimization results

Here are 10 crucial items for a 2012 SEO tune-up. The first five are onsite SEO activities, and the next five are offsite activities.

1. Update keyword research

Popular search terms change. Your business model may have changed as well. If you’re ranking well for keywords that have lost strategic value, all you’re doing is attracting visits from the wrong prospects.

2. Update title tags and content

Once your keywords are updated, put them in meta title tags and on-page content. Don’t just cram the keywords in: if necessary, rewrite pages to make the new keywords completely relevant.

3. Add new pages for additional keyword terms

Google loves fresh content. Add pages or blog posts steadily over time, using less popular (“long tail”) terms with strategic value.

4. Run an SEO diagnostic

Google’s Webmaster Tools is a great, free online resource that itemizes your site’s SEO issues making cleanup easy for you or your developer.

5. Set up a good internal linking system

The pages you link to most often on your site are the ones Google thinks are most important. We often recommend displaying links to your top lead-generating pages in the footer of the site, using keywords in the anchor text of the links.

6. Update good backlinks

Let’s move to offsite SEO issues. If you know of links coming into your site from popular sites/blogs, check the anchor text on those links. Ideally, anchor text should include keywords. If not, ask if they can change it.

7. Remove bad backlinks

If you know of links coming into your site from content farms, ad sites, and other sources with bad online reputations, remove them. These links could lower your rankings.

8. Do guest posts

A great way to create valuable backlinks is to write useful content on high quality blogs. Guest posts normally include a link(s) back to the writer’s site.

9. Update directory listings

Many people list their site in directories when it launches and never look back. Make sure those directory listings are up-to-date in terms of keywords and pages you’re linking to.

10. Update social media profiles

Along the same lines, keep keywords and links current for your profiles on LinkedIn, Facebook, Twitter – and Google+ if you’re there. People tend to forget about their profiles on peripheral social sites such as Twellow andFriendFeed, so keep those on your SEO radar as well.

Monday, August 20, 2012

How To Do Effective Keyword Research And Analysis

Most people take keyword research before the beginning of search engine optimization.Keyword research has the task to find out, what people are looking and how it leads to your product,service or website.This is the most important part of a strategy for search engine optimization. Without keyword research you can end with the best search engine optimized site, and the number of category 1, for a term that gets only 10 queries per month.Choosing the right, the phased approach of keywords can provide short-term results in building your web page ranking keywords volumes.

Keyword research is the sole determining factor in the volume and quality of traffic to your website.All extra time that you can spend doing comprehensive keyword research analysis will prove rewarding later.The keywords that you pick versus the keywords people are actually searching for are quite often entirely different, so be careful.In some highly competitive cases, keyword research can help in choosing the best URL.Our in-depth keyword research process is proprietary and takes about 20 hours work.

Keyword Analysis performed the right way is about: (1) providing your site visitors valuable content that answers their search query and (2) providing you an opportunity to do business with your site visitors through E-Commerce.

These keywords will come in your meta title, description.Keyword –key to your website Onsite optimization contains keyword analysis

    1) Keyword Analysis is the study of the most frequently used keywords entered into a search engine by the users.

    2) Using that keywords you will fill your website

    3) Primary and secondary keywords i.e combinational keywords

    4) A primary keyword may be a combination of one or more keywords which can be placed in the meta of your website

Sunday, August 19, 2012

How to make Keyword Selection

Keyword Selection refers to the words or phrases on which you site is based and the people look for, in Search Engine Optimization keywords are those words which people write on search engine to find there desire stuff. A better keyword will helps us to increase our organic traffic. Organic Traffic Means the traffic which is directly referred by the Google, Yahoo or Bing.

How to make Keyword Selection

First of all you must select at most 5-10 keywords that people usually search when they looked for the desire services. Select some high competitive keyword and some less competitive keyword for your website, along with a long tail keyword. Remember think yourself as a Surfer while selection of your keyword. I will prefer you to use the
Google Keywords analytic's  and if you are ready to spend some money for your keyword selection you may use the Keyword Discovery.

After Selection of best keywords for your website. You need to optimize your website with those keywords.
  1. Add at least one keyword in the title of your website.
  2. Use 2-3 Keywords in the Description of your website.
  3. Having a keyword in your domain name will be a plus point for you.
  4. You have to use 3-4 of your keyword in your content of the main page - as this will improve the keyword density!


After Selection of Keywords and Optimization of Website/Blog. You have to add some Meta Tags in your website. Meta Tags usually refers to the meta keywords and meta description. 


Before moving forward to OFF PAGE SEARCH ENGINE OPTIMIZATION, Don' t Forget to Read the Do and Don't in On page Optimization.

Do and Don't in On-Page SEO

In SEO, On-Page Optimization refers to the factors that effect on your website/blog, in organic search results. all of the factors are controlled by you through HTML coding on page.HTML code, meta tags, keyword density, keywords are the examples of on-page optimization.

Today i will introduce you some do and don't in on page optimization. these tips will help you rank first in major search engines and will help you maintain good pagerank.

 
  On-Page SEO tips - things to be done.

    1. use one of your keyword in your domain name. separated by hyphen.
    2. atleast add one of your keyword in the landing page URL of your website.
    3. Use your keywords in the Title tags.
    4. Use atmost keywords in the body text with a density of 5%.
    5. Differentiate the keywords using header's fonts, like H1, H2, H3.
    6. use keyword proximity.
    7. Create a site map using your keywords in the descriptions.
    8. Add your link in the outgoing links using anchor text around them.

  On-Page SEO tips things to avoid :-

    1. Avoid too much optimization. avoid repetition of keywords, and maintain a recommended density of 5%.
    2. Don't use too much flash content.
    3. avoid linking to link farm sites.
    4. avoid redirecting with refresh meta-tags.
    5. don't use too many keywords, unrelated keyword must be avoided.
    6. excessive javascipt must be avoided, avoid using frames in web pages.


Hope you enjoyed reading this post if you like this post don't forget to give your feedback.

How to SEO

Search engine optimization is nothing much just to follow few strategies with a better plan for your website/blog. i.e. SEO is just collection of different kind of Search Engine  Strategies, below I will explain what are the Search Engine strategies and How to use them for your blog or website. Strategies or you may call SEO is divided into two parts

1. On Page Search Engine Optimization
2. Off Page Search Engine Optimization

ON-Page SEO
          Adding Meta Tags                                        15-20 Minutes
          XML Site Map                                             20 Minutes
Off Page SEO
 (Quest for Back-Links)
Search Engine Submission                              30 Minutes At Once
Blog Commenting                                           35 Minutes a Day
Directory Submission                                      30 Minutes Daily
Forum Posting                                                40 Minutes on Alternative Days
Article Submission                                          2 Articles a Week
Press Release Submission                               1-2 Each Month
Rss Submission                                              Once in a Week
Link Exchange                                               1-2 in a Week 

That's all it will take to get ranked on the top of major search engine.

Before Applying all the strategies mentioned above, the first step is Keyword Selection. Selection of right keyword is must!! As all of the strategies are based on your keywords Selection.


Saturday, August 18, 2012

Google Panda v/s Penguin


The Google Penguin

The Google Penguin was released in April 2012 and the purpose of this new algorithm is that it determines how web pages are indexed and whether they are linked to the appropriate keywords that users use in the search engine bar or not.

For example, if you search for a directory online (ABC directory, for example) through Google, you should be able to find the direct link to the directory when you type in the keywords “ABC Directory”. However, before, there were many pages that linked the directory to a directory page but a direct link never appeared on the Google results until the keyword “ABCdirectory.com” was searched. This meant that the domain was indexed but not the directory itself and this was what the Google Penguin pin rectified: sites that weren’t properly indexed and were backed up by lousy link building.

As a result, several web pages were penalized by receiving poor webpage ratings by Google that dropped their link from the first page by Google to the 10th or on a farther page. Some of the web pages were permanently banned from the Google results. The Google Penguin targeted websites that were stuffed with excessive keywords and links and analyzed them for further irregularities. These irregularities were analyzed by the Google Panda update.

To recover your web page from Google Penguin penalty, you would have to fill up a consideration request. However most of the sites could not receive this step successfully as it required you to first bring your site up to code and then required Google Spiders to crawl over the new webpage which could take months. Some of the businesses are waiting for the next Penguin update so that it may automatically revoke the penalty from the webpage.

The Google Panda

The Google Panda was released before Penguin and it did more damage to web page rankings than Penguin. In fact, once both web updates were released, web page owners were baffled by how their web page rankings fell so drastically. They were confused whether it was the Panda or the Penguin that did the damage. Eventually, this became the best time to be in the SEO business. Every web developer and web coder was now busy bringing the web pages up to code so that their clients could once again profit from being on top of the search results.

The Google Panda update was created because Google now demanded proper content. They wanted professional content that could serve the needs of the user. Hence how does the algorithm really determine whether the page has good or poor content and whether it deserved a good rank or not?
There were a number of factors analyzed.
  • First, Google analyzed how much time users were spending on the web page, the exit rate and what specific page had more exit rates than the others.
  • Then it analyzed the number of times people logged on to the same web page with the same IP address i.e. how many times they revisited the web page.
  • Then they analyzed the web content.
The content that Google Panda demanded had to be professional and authentic. This meant no more plagiarism. A popular strategy used prior to Panda update was firms using the same content and building multiple websites with shuffled content, all linking to one specific web page.

Now the Google Panda update sought out these web pages and lowered the ratings. It judges how much in-depth the info available on the page is, how much info is repeated or copied from other sites, how many times were keywords used and how naturally they were linked in the articles. Articles jammed with several keywords were rejected as well. Too much link building was no longer acceptable. Pages with several links for example more than 600, 000 links were carefully observed. Articles with less than 400 words were penalized with lower ratings and hence the recommended word limit went up to 500-800 words.

Such requirements made the webpages fall into lower results and hence caused them to become desperate to abide by the new Google rules. What the SEO firms are now challenged with is building authentic and genuine content for web pages as well as linking pages. There is no more manipulation and even if you try to manipulate, you would do so by posting more authentic information online which once again is beneficial to Google.

Friday, August 17, 2012

Social Media is part of linkbuilding?


Social Media Presence is a huge part of SEO and link building. Facebook likes and Twitter Retweets affect your rankings. This has been discussed over and over again and confirmed by google.

Social is the new
SEO. Links from these sites are safe, powerful, and effective, plus traffic potential which again contributes to your SEO endeavors...

Ohh and if you guys really think that google doesn't keep track and count ALL links including "nofollow" you're crazy. Want proof? Do a Comment/Wiki?Bookmark blast to a site you have in Webmaster Tools. Ping them, wait a few days. Most of those are nofollow... now check webmaster tools. What's this? Links showing up with nofollow tag. Go to the site, yep nofollow on all outbound links, how can this be?

Because all links are Followed! nofollow will not get you page rank, but its still a link from an external domain. How much authority do you think a link from Wikipedia gets your site... maybe it wont boost your
PR, it might not even directly help you in the SERPS, but as part of an overall SEO Campaign, I definitely want it. How about contextual nofollow links surrounded by tons of keyword rich niche related content. Think those don't work?

How to start SEO for New Website

First of all, create a master plan for your web site. Check which category it belongs to and prepare a report of competitors in your category. Also check which are the areas your competitors focusing. Once, you get some ideas regarding niche make web site in a perfect way that is useful for user as well. Suppose your web site is related to travel, try to include reviews of customers who already visited your Hotel/resort or Houseboat. This attracts more customers to your web site.Then create keyword plan, content plan, blog, Link building. All takes times and you need to handle this with patience.

Here are some more tips to start seo for a new website.

1.) Identify your target market

Your target market is represented by the keyword phrase that best describes your niche. Decide if the volume of traffic is realistic for your business.

I usually target keywords with monthly Search volume of 1,000 - 100,000, but if I am working on a local client such as an Attorney, they may only be targeting keywords with a search volume of <100 per month. That's not a lot but if you consider that an attorney only needs 1 paid client, to cover their costs, it makes sense.
 

2.) Choose a domain name with an exact keyword phrase match

One of the most effective methods i have found to rank on Google Top 5 is to register a domain name that is an exact keyword match.
 

3.) Activate sub domains

In your CPanel account, you can add Sub Domains. So if a keyword phrase is not available for your main domain, then simply activate a sub domain. Sub domains are recognized by Google as a brand new website. You can have multiple sub domains linked from your main domain that drill down into deeper keyword micro niches.


Thursday, August 16, 2012

Five Steps to Using Search Engine Optimization to Improve Your Page Ranks

Trying to get visitors to come to your Web site can be a big challenge. Search engine optimization attempts to take some of the guesswork out of this challenge by getting your Web pages to place highly in search engines. When you use search engine optimization, you aren't employing tricks or hacks, but instead writing your pages so that they provide exactly what your customers want while simultaneously showing it to the search engines effectively. These five tips will help you learn search engine optimization to get better rankings for your Web pages.

Step One: Pick a Target Phrase

When using search engine optimization, you need to determine one phrase that describes what your page is about. This is called your target phrase. A target phrase for your Web page should be three things:
Important
Your phrase should be an important part of the page information. If your page is about cat food, then your target phrase should include "cat food" and not just the word "cat".
Accurate
One of the commonly tried hacks with search engine optimization is to try to optimize on a phrase that isn't accurate for the content of the page. Just because the terms "sex" and "xxx" are popular doesn't mean you should optimize for them on your cat food page.
Popular
If your page is about cat food, your target phrase should be one that people will search on. People don't search for "cat chow" nearly as much as they search for "cat food", so "cat food" is a better choice.
Step Two: Analyze Your Competition

The second step in search engine optimization is to determine who your competition is. Remember that when you're doing search engine optimization, you're working at the page level, not the entire site. So while you might consider any site on pets to be your competition, for your target phrase "cat food" your competition is more specialized perhaps Purina.com or another cat food company rather than cats.about.com.

Check Yahoo and Google to see what shows up when you search for your target phrase.Examine the pages on the first page, note where and how they use your target phrase. You can use the "Cached" page option in Google to see your targeted phrase highlighted.Remember that the more popular a target phrase is, the more competition there is likely to be. Sometimes it makes sense to target a less popular phrase where you can corner the market rather than aiming for the highest popularity phrase there is.
Step Three: Write Your Page

Search engine optimization is not all about meta tags. In fact, focusing solely on meta keywords will only help you a little bit, and if you go overboard can actually hurt your ranking. Take the following focused approach to search engine optimization:

Include your target phrase twice in the meta title tag <title> Make sure that your title is "clickable". This is what most people see when they search, so keep your title logical and descriptive.Include your target phrase twice in the meta description. This description is used by most search engines as a short paragraph below the clickable title, make sure it extends on the title, and doesn't just repeat what the title says.Include your target phrase in the meta keywords. Don't flood your keywords, use just a few, and don't get carried away.Include your target phrase in the title or headline for your page. Write that headline using a header tag for your headlines, as search engines often weight words in these tags higher.Include your target phrase in subheads, using header tags here too.

Finally, be sure to include your target phrase in the first paragraph of your page, and twice if you can. Also include it in other locations on the page, including external links, headlines, and sidebars.

Step Four: Promote Your Page

Make sure that when you announce your page, you use your target phrase in both the link text and any explanatory text. If you run a blog, you will want to blog your page with at least two references to your target phrase.

Step Five: Check Your Results and Tweak

If Google or Yahoo don't crawl your site on a regular basis, then submit your page to them. Wait about a week and then go to those engines and test your search engine optimization target phrase. Your goal should be to get to the first or second page of search results for your target phrase.

Search Engine Optimization Isn't Rocket Science

It's more like magic, in many ways, but there are ways to get your pages to show up higher in search rankings, and these five tips should help you to improve your search engine optimization.


How to build SEO marketing campaign


Building a brand is not an easy thing to do. Branding involves many related activities even when building your website, and designing your marketing campaigns.

Pay Per Click, Social Media Marketing, Email Marketing, Banner Advertising, Mobile Search Marketing, forum postings and last but definitely not least, "Search Engine Optimization". All of these contribute to the success of your online marketing and branding strategy.
SEO specifically can help your website to be found and easily crawled by search engines, using specific standards in your source code. SEO will also help you gain a higher ranking in search engine results based on relevant keywords.

The basics of
SEO are actually quite easy to understand. SEO can be generally categorized into 5 different aspects such as: Keyword research, Search engine friendly site development, On-page SEO, Link Building, Analytics.

Monday, August 13, 2012

An SEO Newbie Guideline

Here's the thing, you should NEVER put all your eggs in one basket. I use a wide variety of sources to create backlinks. 99% of them are very good quality sources.

Article Distribution

The first thing I almost always do is write and distribute a quality and spun article. When I first started I was broke so I would write it, spin it, and then distribute it myself using Article Marketing Robot.

Nowadays, I pay other people to do all of that for me. You can find some great services on SEO forums like this one which will do this for you too.

Some people will disagree with me but I promise you that if done correctly, article marketing is one of the most powerful SEO tactics you can use.

What to know:

1. Articles should be spun at the sentence level as well as the word level.

2. Google doesn't check for grammar at this time but it does not like a lot of spelling errors.

3. The article has to be spun at a very minimum of 100%. I mean that is the absolutely bare minimum too. A well spun article should be more like 200 - 500% spun though.

4. If you are outsourcing the distribution, make sure the articles are going to be submitted to at least 2 or 3 of the bigger private blogging networks.

Every google update seems to nerf Article Directories a little bit more and it does tend to make them go out of business. There are not anywhere near as many quality Directories today as there were two years ago so to make up for the lack of quality and quantity, these private blogging networks are a must.

Social Bookmarks

While some people will say that you shouldn't mass SB your money site, I have done it to more than 100 websites and never once had a problem.

What to know:

1. One of the reasons I haven't had a problem is because I screen the service. I'd rather have fewer high quality SB's than hundreds of low quality SB's.

2. There are some good services that will submit to a few hundred good SB marking sites but if your website is newer, you need to make sure they will drip feed the backlinks in. You don't want them to all hit your site at once.

3. Some of my favorite services give about 50 high quality SB's and then blog comment or forum post 1 - 3k backlinks to the SB's creating a 2 tier structure. This has worked very well for me.

Forum Profiles

At one point in time, creating a billion Forum Profiles was a very powerful strategy. Not so much any more.

Google knows if you have a backlink at some russian cartoon forum and your website is about Weight Loss, it's probably not relevant.

Also most forum profiles are very bare and Google has now greatly devalued backlinks that are not surrounded by content.

That being said, I still like to have 50 - 100 high pr forum profiles built for my money site. It still shows diversity if nothing else and Google likes that.

In addition to creating diversity, it's also a good source of some high PR backlinks even if they aren't as powerful as they once were.

What to know:

1. Find a service or your own forums that will allow you to post some content on your profile page. It will increase the odds that your profile gets indexed and also help make your backlink more powerful

.EDU & .GOV

A lot of people will say that Matt Cutts said these backlinks aren't worth more. I say B.S.

Of course Matt Cutts is going to publicly state that. It helps keep the stampede down. What Google says and what is actually true are not always the same thing though. Google is a business and like all businesses it will release to the public what it feels is in it's best interest.

You shouldn't be trying to go hogwild with .edu/.gov links anyway, it could look really fishy really fast.

However, in my experience, it does seem to be of benefit to occasionally get a couple of these.

What to know:

1. Go for real .edu and .gov backlinks. .edu.xx and .gov.xx does not seem to be a benefit. That may just be my mind playing tricks on me and not a fact but that's certainly the way it feels to me.

Web 2.0 Properties

These are great! I like to build at least 3 sites.

1. Squidoo

2. Wordpress

3. Blogger

and backlink those sites as well. You can do more, I usually buy a bulk package where I get 10 - 50 built but when I was just starting and broke, I manually built on these 3.

What to know:

1. If you really want to maximize your web 2.0 sites you need to build backlinks to them too. Just building on them and putting in a backlink to your main site is not enough.

2. You need to make sure whatever content is on them is unique. Don't use a rehashed article. It's ok to spin a brand new article for them if it's spun properly, but make sure each site is unique. A well spun article being distributed to 3 - 50 sites should be great!

What to never do!

1. Don't buy mass blog comments, forum profiles, forum comments, untested mass SB submissions or anything else that comes in MASS form unless you have tested on a website that you can afford to get sandboxed or penalized.

2. Don't buy mass anything on a newer website.

Here is the list of 10 latest & frequently asked technical SEO

1. Which are the most important area to include your keywords?

– Page title and Body text are the most important areas where we can include keywords for the SEO purpose.

2. What are webmaster tools?

– Webmaster tools is a free service by Google from where we can get free Indexing data, backlinks information, crawl errors, search queries, CTR, website malware errors and submit the XML sitemap.

3. What is the best way to maximize the frequency of crawling of your website by search engines?

– Frequently adding new, original and quality content on the website.


4. What is the best criterion to identify the value of a backlink?

– The authority of the domain, quality of the content on the page where the backlink is provided and then the page rank of the website.

5. What is keyword proximity?

– Keyword Proximity is a measurement criteria of the closeness of the keywords within the Page Title, Meta Description and Body Text.

6. What is keyword prominence?

– Keyword prominence is the location of the keywords in the page title, meta description and body text

7. Difference between exit rate and bounce rate?

– Bounce rate is the percentage of people who leaves a particular website just after visiting a single page on this and exit rate refers to the percentage of people who leaves from a particular page.


8. What are Google Webmaster Tools crawl errors?

– Crawl errors provides the information about the URL’s of your website which are not accessible but linked from somewhere.

9. What is a landing page?

– A landing page is a page in the website which is designed to attract the visitors to contact/subscribe/buy a service or the product by reading few lines of important information about that particular service or the product on that page.

10. How to handle the duplicate page in the website?

– using canonical tag.

How To Increase Traffic (and keep it)

When I have a question about Google and SEO, I try to minimize the problem. Let's say there are 10 pages of unique content on the some subject to appear in top result for some keyword. Why should Google give you credit and not 9 others? Hmm... let's see...

Remember this: things you are in control of as a web master are less important than things you are not in control of as a web master. Anyone can create unique content. Just write a lot of random words and stuff paragraphs with keywords. It doesn't really matter that much. And why should it?

People would never use Google if that's the kind of unique content people would find when they are searching. Google is well aware of these types of manipulations, more so than many people realize...

This makes sense because Google certainly doesn't want you to control your own success. Their job is to determine a set of circumstances and behavior patterns that validate your content as relevant to the entered keywords.

From my personal experience, here are some of the realizations I made over a period of time that matter if you want to build traffic:

+1 point for Your content is unique
Yes, it's a plus, but so what? Most content is unique anyway! So it's not that important if we really think about this...

I would say that the following is more important:
+1 point for Relevant content. (Relevance is determined by anchor text, I'll get back to this later, that's the key rule for Google, because ideally the web master does not have control over anchor text. Other people use anchor text to describe your website, not you.)
+1 point Backlinks are more important than your content.
+1 point The content of the page you are backlinked from must be relevant.
I am sure Google pays attention to this, too.
+1 point A site about cheese links to a site about cars Ok, still counts, but not as good as:
+2 point A site about cars links to a site about cars
I came to the realization above after I noticed that they actually can determine what your website is about, what its niche is, without you supplying them any information directly. They have a tool that shows advertisers what the site is about. And somehow, they determine that. Yes, it's to do with your keywords, but other things as well.
+1 point There are keywords in the title of the page you are linking from
+1 point post 100 links back to your site in 1 day
+100 points post 1 link every day for 100 days, every other day
Do you really think that Google doesn't know that it's possible to backlink 1 site in 1 day with 10000 links using robots? Sure they do! So, they take TIME in consideration. I assure you that they absolutely do. But if they don't, they are stupid. I don't think Google is stupid.

+1 point backlink anchor stackability
This one I invented myself after observations... What I mean by this is... let's say 10 sites links back to your site as
{a href = "yoursite"}car{/a}
and another 5 site links back to your site as
{a href = "yoursite"}red{/a}
This helps your web page to be more relevant for "red car", because you get +10 for "car" and +5 for "red".
I am a software engineer myself and have thought about these problems from the programming point of view... this looks like a very legitimate idea.

Power of link anchor text
Additionally, many people know this, but if you search for "click here", you will find Adobe.com, because there are so many links saying "click here" pointing to adobe, that Google thinks that what it's about. Is Adobe.com about "click here"? I don't think so. It's about software and products like Illustrator, Photoshop, Flash, etc. But this tells us that anchor text is incredibly powerful above all others.

So, even if you have unique content about anything, as long as there are backlinks that use anchor text... that anchor text will define what the site is about... more than your unique content itself!

I don't know everything about SEO, I am sure there are other important things Google keeps track of I don't know about.

Wednesday, August 8, 2012

What is LSI?

LSI is short for latent semantic indexing. This refers to different words that have the same or similar meanings (or words that are otherwise related). For example, “housebreaking a dog” and “housetraining a puppy” are two entirely different phrases, but they mean about the same thing.

The reason this is important is because Google analyzes webpages using LSI to help it return the most relevant results to the user.

For example, a page that has the keyword “housebreaking a dog” but NO other similar words (like housetraining, paper training, potty training, puppy, dogs, puppies, etc) probably really isn’t about housebreaking. End result: Google won’t rank it as high as a web page that does include a lot of relevant, related terms.

What does this mean to you? When you create a web page around a keyword, be sure to also include the keyword’s synonyms and other related words.

Pure LSI analysis isn't scalable enough to handle the volumes of data that Google processes. Instead they use more streamlined and scalable content analysis algorithms that have some basis in LSI and other related technologies. It also appears that this analysis is ongoing and not just a one time run through the system.

Cliff Notes: Don’t write content that a drunk 4th grader would be ashamed of. Spend the extra couple of minutes to write decent stuff and you’ll be fine.

What is a C-class IP and why should I care?

A computer’s IP address is it’s address on the Internet. A C-Class block of IPs are ones which are next to each other. Links from the same IP have very limited value. Links from the same C-Class IP block have a little more value but still not much. Links from different C-Class IPs are worth the most.

Not as important as it once was, especially when it comes to sites hosted on huge shared server clusters like those at HostGator/ThePlanet, BlueHost and others. The shortage of available IP addresses is driving this.

Most importantly tons of domains all on the same IP or C-Class that all interlink are the fastest way to announce to Google that you’re trying to cheat the system. This may have worked a couple of years ago, now it’s just a flashing neon sign telling Google to deindex you.

What is the "freshness" factor?

Search engines such as Google prefer “fresh” (newly updated) web pages and content over stale content. That’s why when you first add content to your site – such as a new blog post – this page may sit high in the rankings for a while. Eventually it may sink to a more realistic ranking.

It’s this “freshness factor” that allows your pages to get those higher rankings, even if the ranking is temporary. Thus updating your pages frequently can help push them to the top of the rankings.

This is one of the primary reasons why you hear people talking about how “Google loves blogs”. Google doesn’t love blogs, Google loves regularly updated sites.

What are meta tags?

Meta tags are information that you put between the <head> tag of your web page’s source code. These meta tags primarily tell search engines and other user agents about your site’s content (description), keywords, formatting, title and whether you want the search engines to crawl (and index) the page.

There are also some tags that are shown to the user, such as the title tag (which is the title that appears at the top of your browser).

Note that the big search engines no longer take these tags into consideration when ranking your web pages (with the exception of the title tags). Some smaller and more specialized search engines still utilize the keywords and description tags when ranking and displaying your site.

What is a doorway page/cloaking?

Cloaking refers to showing one page to a search engine and a different page to your human visitors. Doorway pages are optimized pages that pull in SE traffic, but this traffic is immediately redirected (either manually or automatically) to a different page.

Google and other search engines do NOT like these practices.

What's the truth about duplicate content?

There is no duplicate content penalty when it comes to multiple sites. Otherwise, your shady competitors could just create near-clones of your site to make your site disappear. But that doesn’t happen. Indeed, run a search for a PLR article and you’ll likely see many SE results for that same article.

TIP: Nonetheless, it’s better if you have unique content, rather than competing with others for the same keywords using similar content.

What about duplicate content on your OWN site? In other words, what happens if you have two web pages with the same content but different file names? In that case, refer to the question on rel-canonical for instructions on how to deal with this.

Tuesday, August 7, 2012

What is rel="canonical"?

If you have two or more pages with similar content, you can tell Google which is your preferred page to show in the search engine results. This is referred to as your “canonical” page. If Google agrees this designated page is the best version, it will show this preferred page in its index.

To tell Google which page you want listed as the canonical page, add the following bit of code into the head section of the similar (non-canonical) pages:

<link rel="canonical" href="http://www.example.com/filename.html"/>

Naturally, you should replace the example.com/filename.html with your actual domain name and file name.

For example…

Example.com/file1.html is your preferred canonical page, the one you want displayed in the search engine results. You don’t have to add any tags to this site.

Example.com/file2.html and Example.com/file3.html have similar content to example.com/file1.html. As such, you’d place the canonical code within the <head> tag of these two sites to tell Google that example.com/file1.html is the most important page.

The most common reason to do this is to tell Google that these pages are all the same –
  • Example.com
  • www.example.com
  • www.example.com/index.html
  • Example.com/index.html

Don’t go overboard with this and certainly don’t use it on stuff like paginated comment pages because they are “similar” but contain the same post. They contain enough unique content to be treated as unique and Google will start to ignore your legitimate canonicals if it finds too many instances of you misusing it.

Yes, Google thinks it’s smarter than you, deal with it and move on.

Why would I want to 301 redirect an aged domain?

Google passes link juice/authority/age/ranking strength (call it what you like) from one domain to another if you do a 301 redirect on it.

For the less tech savvy out there the 301 code means “permanently moved” and is a way to announce that your site that was once “here” is now “there”.

The upshot of this is that you can buy an aged domain and “301” it to the site you’re trying to rank instantly passing on all that lovely ranking power that it’s acquired just by sitting in some domain squatters account for 10 years.

Just make sure they do a domain push at the same registrar it was originally registered at or all these effects are lost.

Also, you have to wait up to 2 weeks to see the benefits. They are not instant!

What other factors affect rankings besides backlinks?

Where you’re getting your links, the quality of these links, the relevancy of these links, how many links you have and what keywords you’re using as the anchor text all affect your rankings. But there are other factors that affect your ranking, including but not limited to:
  • On page optimization factors – this is how well you’ve optimized your tags, content, formatting, keyword proximity, site map, and links on your web page. This also includes whether you use your keywords at the top of your page and in your “alt” tags (both good things).
  • Having a lot outgoing or reciprocal links pointing to “bad” sites (like link farms) – can negatively impact rankings.
  • Whether you have unique content (which the SE’s like).
  • How frequently you update your site. Faster isn't necessarily better. Check what ranks well for your niche and aim to match it.
  • Whether your domain includes your primary keywords.
  • Your domain’s age, reputation, IP address and whether it’s a top level domain (e.g., a .com is better than a .info although probably not by much).
  • Shady practices such as keyword stuffing or using text that’s the same color as the background can negatively affect your rankings. Only an issue if your site gets manually inspected and you don't have a legitimate reason for it.
  • Showing one page to the search engines and other page to visitors negatively affects your rankings. (Cloaking and doorway pages.)
  • Frames negatively affect your rankings.
  • Using content that the search engines can’t read, like audios, flash, videos, graphics (without alt tags), etc.
  • Whether you have a robots.txt file that tells the search engine bots to stop crawling or indexing your site.

What's the difference between paid and organic search listings?

Organic search engine listings are the main results users see when they do a Google search. The websites appearing in the organic listings appear because those sites are most relevant to the user’s keywords. Indeed, most of these sites appear in the top of the search engine results because the webmasters of these sites have used SEO tactics to ensure top rankings.

The paid (or “sponsored”) listings usually appear on the top, bottom and to the right of the regular organic listings. Usually these are pay per click (
PPC) ads, which means the website owner only pays when someone clicks on his ad (as opposed to paying for impressions).

This isn’t an either/or game. Just because you do
SEO doesn’t mean you can’t/shouldn’t use PPC and vice versa.

SEO
is not free traffic, it takes time and/or money to get good organic rankings but in the long run it’s usually cheaper than PPC.

Sunday, August 5, 2012

What is a "relevant" link ?


Relevant links are links that are related to the content of your website. If you have a travel site you must exchange links with travel related websites. Sameway if you are submitting to directories you must always submit your link to travel related catagory.Your competitors won't exchange links with your sites easily, the best thing is to get linsted on directories, submit articles to article sites and directories with your links on the article and so on and so forth, plus check the backlinks of the sites that are on top of the listings in google and check what kind of sites they are getting links from.You can make blogs, yahoo groups, feeder sites etc. on the theme of your main site, add a little content there and then link your main site from the blogs etc.
My only suggestion is to Google the following search terms and contact each of the top 20 sites:

"Add a link" + "your keyword(s)"
"Add a site" + "your keyword(s)"
"Add URL" + "your keyword(s)"
"Add an URL" + "your keyword(s)"
"Submit a link" + "your keyword(s)"
"Submit a site" + "your keyword(s)"
"Submit URL" + "your keyword(s)"
"Submit an URL" + "your keyword(s)"
"Suggest a link" + "your keyword(s)"
"Suggest a site" + "your keywords(s)"
"Suggest URL" + "your keyword(s)"
"Suggest an URL" + "your keyword(s)"
"Your Region" + "Add url"
"your keywords" + "directory"
"your keywords" + "directories"
keyword reciprocal
keyword exchange
keyword add site
keyword resources
keyword links
"your industry" +add url, directories, etc...
"related sites" + your keyword
"related urls" + your keyword

Saturday, August 4, 2012

What is guest blogging and how to start it?


Guest posting means writing and publishing an article on someone else’s website or blog. The author of the article essentially requests his article to be hosted on another person’s/company’s site, free of charge, with the expectation that a well-written, informative, and/or entertaining post can spike a lot of traffic to both the author’s and the host’s site. By doing guest posting you can get backlinks from different domains. Guest Posting is very beneficial in link building work. Specially after penguin update, blogs and forums are becomes best way to get backlinks.
Guest posting is a method used by bloggers to increase blog traffic where bloggers write posts to be published on other bloggers' blogs.

Guest posting can work in one of two ways:

- You write a post to appear on another person's blog
- Another person writes a post to appear on your blog

Both are very important for you to approach a wide audience base. It helps you in building your reputation and generating traffic for your blog.

As it is clear above what is Guest Blogging, now the question is How to Guest Blog?

1-Find your top 20 Competitors in your niche
2-Write a cover letter explaining who you are
3-Contact all 20 competing blogs
4-Write posts for the blogs that respond
5-Give sample blog titles to blog owners for approval
6-Write 1,000-2,000 word posts
7-Write incredibly engaging posts
8-Once posts are published, respond to all comments for at least a month


Are you Careful with Your Linkbuilding Strategies


Google is starting to push harder against artificial linkbuilding methods, including low quality links, link networks and so on. I think that Google still has a lot to sort out after the Penguin update. There is still plenty of garbage showing up in the search engine rankings. A LOT of people have written about this and given examples if you want to look around a bit. For what it’s worth, if I were going to actively build links at this point, I’d probably go with guest posting and commenting on RELEVANT websites at a slow to moderate pace. Also, cut back on the use of keyword anchored links.

Natural link building and seo tactics are always the best way to go. Whatever sketchy tactic that “works” with the search engines today probably won’t last in the long run. It’s definitely not a smart idea to push with paid links or anything that openly breaks Google ToS. You know that isn’t going to end well.

We must also remember that the link building is just one step among others in the SEO of a blog or website. I never use paid links or something like that. But one of my website was penalized by Pinguin. Reason ? A link pointing toward this site was from a blog of WordPress.com and this platform can get you hundred of links. I remove the link, but the website has never recovered his ranking before the penalization.
All need to be very careful while link building and do not need to make any link with any bad link website.But in practice this is very difficult to get backlinks from quality pages cause nobody is ready to link with the new pages.

Friday, August 3, 2012

Did You Know That You Can Create PageRank?


Today I want to talk to you about Google PageRank, and about how you can actually create PageRank within your websites!

First things first: What is Google PageRank? It is an algorithm created by the founders of Google to estimate the importance of web pages. The basic idea behind the PageRank algorithm is the fact that
a link (also called hyperlink or backlink) from page A to page B can be seen as a vote of trust from page A to page B. The higher the number of links pointing to a page, the higher its PageRank, and the higher its rankings inside Google's search results.

One detail that you need to keep in mind is that each link has a specific value, which is determined by the PageRank of the page where the link is located divided by the total number of outgoing
links on that page. For instance, if a page has a PageRank value of 8 and 4 outgoing links, each of those links will pass 2 points of "link juice" (the calculations on the algorithm are more complex, but this is the basic idea).

Most people focus on getting external links to increase their PageRank, but they forget that internal links also pass link juice, and this is how you can create PageRank within your websites.

Now let us use a simple example to illustrate the concept.

Suppose that you just created a website with one page only, the homepage. At this point your website has a PageRank of 0, because it is not even indexed by Google.

You then convince a friend to link to your website. The page where the link is placed has a PageRank of 10 and 2 outgoing links, so your website is receiving 5 points of link juice from that link.

Now your website would have a PageRank of 5. If you then proceed to create a second page on your website, linking to it from the homepage, that second page would also receive 5 points of PageRank from the homepage link, increasing the total PageRank of your site to 10.

And there you go. By adding a second page to your site your managed
to actually create PageRank.

As we mentioned before, the calculations of the PageRank algorithm are more complex, but the basic concept remains. That is, every time Google indexes a new page from your website, the total PageRank within your website will also increase, because that page will be receiving link juice from the other internal pages of your site.

Getting external links is obviously essential to having a high PageRank, but increasing the number of pages that Google indexes from your site can also help, and most people neglect this.

For example, if you are trying to position your mini website on the first search result for a specific keyword you could try adding more pages of content to that site, to increase its overall
PageRank.

Finally, if you want to monitor how many pages Google is indexing from your website, simply search for "site: yourdomain.com" on Google.

Monday, July 30, 2012

What is offpage optimization anyway


Offpage optimization basically consists of all of the ranking factors that are NOT located on your webpage, that the search engines look at when ranking a website.

These include:

(1) Which websites link to you
(2) The number of websites linking to you
(3) The Google Pagerank of the website linking to you
(4) The page title of the website linking to you
(5) The anchor text used in the link linking to you
(6) The number and type of links linking to the website that's linking to you.
(7) The number of outbound links on the website that is linking to you
(8) The total number of links on the website that is linking to you
(9) Whether or not the websites linking to you are deemed by Google as an authority website.
(10) The IP Address of the websites linking to you.

Friday, July 27, 2012

The biggest Seo mistakes that you can make

1 Prioritising The Search Engines Over Search Users
Most possibly the biggest SEO mistake that you can make is to place more significance on the search engines like google over your site visitors. Search optimisation is amazingly important to the success of your site; nonetheless, this alone will not assist to guarantee you a great conversion rate and profit for your business.

Good search engine optimisation will help to gain you an impressive ranking within the search engines like google, however, it should never be executed at risk of your visitor’s experience on your website. Alternatively, you should engage in good off-site and on-site SEO that can assist you to convert larger amounts of traffic into sales and will leave visitors planning to return to your site.

2 Building Poor Quality Backlinks

Using bad quality back links is a definite no-no, particularly considering Google penguin’s latest antics. Quality ought to always be put ahead of quantity – therefore, backlinks to inconsequential sites or spammy websites will only do your site more damage than good.

3 Not Doing Your Keyword Research

Well-researched keywords can assist to attract larger quantities of targeted traffic to your website. There is no good in writing about something that is of no relevance to your market or niche, which is why it is important to find out for yourself what keywords and phrases are being most commonly searched for within your market or niche. A good Internet marketing services company should be able to assist you in this.

4 Failing To Update Your Website On A Regular Basis

Irrelevant and outdated content on your website will result in rapidly decreasing volumes of traffic and sales for your business – plus, it won’t help you to achieve a better ranking with Google. By striving to ensure that your site’s content is continually fresh and up-to-date, you can be sure to enjoy a greater conversion rate, an increased ranking with the search engines.

Thursday, July 26, 2012

How to Increase Traffic to Your Website

If you are an Internet marketer or want to be, you probably already know getting traffic to your website is one of the most important things you can do. Many Internet marketers have a problem bringing more traffic to their websites. Fortunately, these tips will help you increase traffic to your website so you can increase you profits.

Let us look at some of the ways to increase traffic to website.

(1) Contents (Most Effective)

Contents of your website are more important to get traffic on your website.  If you have great contents even search engines cannot ignore your website.

(2) Search Engines (Most Effective)

Internet search engines and search directories will not find a website until appropriate metatags are written. Search engines look for metatags of description, keywords and language. Apart from metatags, web pages should have title for each page. After writing metatags and key words according to the contents of a website it must be submitted manually to the search engines and web directories.

(3) Online Directories (Effective)

It is not sufficient to add website URL only in search engines. Webmasters add website in the appropriate sections of various directories. These backlinks help to popular website.  Check that a directory is not a ‘no-fellow’ directory. If it is a ‘no-fellow’ directory you will not be treated as a backlink by search engines. ShiningTalent is not a ‘no-fellow’ website.

(4) Online Bookmarking Sites. (Effective)

Only a few web directories add your URL immediately. If you wish to have backlinks quickly, you can search for bookmarking websites and add your website instantly. Be remember to make your bookmark “public”, which means other people can see listing of your online bookmarks.  Again, you must check if it is a ‘no-fellow’ or ‘do-fellow’ site.

(5) Online Networking Sites (Partially Effective)

Social networking sites another good way to bring traffic to your website. Most of networking sites allow to add url of website(s).  Spending overtime on online networking can take you far behind from your real goal.

(6) Forums and Ads (Partially Effective)

There are a lot of forums and classified advertisement websites, where you can write about your website, web pages and services. 

(7) Banner Exchange (Not Very Effective)

Another method to join banner exchange websites. Other people will run banner ads on your site and banner of your site will be shown on their websites. 

(8) Traffic Exchange (Least Effective)

You can bring quite a few visitors to your website by joining traffic exchange websites. However, these hits that you get from traffic exchange hardly counted by search engines. In such programs, it is very likely that the same persons will view your website again and again, which is not very useful.   

(9) Web Articles (Effective)

 Submit articles to the websites that allows to mention your website and allow backlink. 

(10) Marketing Sites: (Effective)

The marketing sites that allows you to write review of your website is very effective. You get direct customers from marketing sites and also get rated in search engines.

(11) Text link ads (Effective)

 You can also place paid or unpaid text link ads on others websites. Each link will give you a backlink.

(12) Official Publicity Material (Very Effective)

 A great number of visitors visit your website if you have added correct URL of your website on official and publicity material such as letter heads, visiting cards, brochures etc.